This week, your dynamic duo talk about professionalism. Specifically, how professionalism translates directly into higher fees (and clients who don't mind paying them).
Bonus: an update on Brett's dog. 🐕
High points include:
Commodity vs. high-end services
How Brett accidentally wrote a really awesome proposal
Anatomy of a proposal that sells
The one thing you need to go from $500 to $5000 engagements
"When you're doing proposals, every time is the first time. They're all different." — Andrew
"I say 'mm-hmm' as though I know what I'm talking about." — Brett
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