Does your team conduct user interviews? If so how frequently and for what purpose?
When we conduct the interviews depends on the project but ideally we would like to gather qualitative data from interviews to inform the product decisions we make before starting a new product or feature.
We also conduct interviews and supervised tests at various points in our product development workflow to try and validate our goals before certain release points of the product.
What are some of the tools you use to conduct and document user feedback?
Zoom for communication when the interview is conducted remotely. Zoom is great because it has the ability to record the meeting.
Google Slides to help facilitate the interview if you need to show specific examples of things or concepts
If you are conducting a remote interview or test that involves a beta or unreleased build of a mobile application I would suggest utilizing Lookback to observe behavior in the app.
What do you do to prepare for the interviews?
We start by defining goals for the interviews. It’s important to know what type of data you want to collect and what the means to the product/project. These goals will inform the questions you ask.
We create a protocol for all of our interviews and tests. This ensures that we cover everything we need cover during the interview and also serves as a stepped checklist for the interview. Include your questions and tasks (if testing) in the protocol.
We also practice the interview protocol several times internally so we feel comfortable conducting it and then we make any adjustments needed based on the practice.
I hope this is useful and I didn’t blow up this thread too much 😬